Jeff Jorvig, President

  Our focus on uncovering the unknown
enables a predictable product development path for our clients. Our mission is to provide solutions to Terminal Sameness", making a sustainable difference in execution.
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Working with your development team to identify the systemic execution barriers is where we begin.
The engineering team has the solutions to the issues they face. We coach them to collectively identify and solution challenges, thus enabling a new level of product execution. We provide a cure for the Terminal Sameness that keeps the team execution throttled back.
Are you here because you want new product execution to be significantly better than it has been? There have likely been multiple improvement initiatives completed over the years and the results are still not delivering what is needed for the business.
The incestuously planned and scarcely resourced internal improvement activities have just not generated optimal results, and there is no reason to believe that will change. The question is how long will this go on; even more importantly how long will it be allowed to continue?
When your business is ready to take on "terminal sameness" in execution, our expertise will be there to provide solutions. Our offering is a top-down deep understanding of root causes and solution strategies to drive financial results that fit the requirement. The result is a big step towards Lean NPD, a new level of efficiency.


Terminal Sameness
Being stuck in a loop of mediocre new product execution. Trying to be different.
Terminal - There is a period of time that this can continue before painful consequences result.
Sameness - Same or similar new product execution results, project after project - no significant financial changes.

Crisply identifying the details and managing them well will eliminate unpredictability in your projects forever.

Discovery -
This critical phase is our first step in uncovering what is not known about your NPD flow.
Solution - Solution implementations will be developed to permanently remove the unexpected.

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